Digital Product Passport workshop: business models, data and the future of the industry

On March 6, 2025, we hosted a workshop on the Digital Product Passport (DPP) for manufacturing companies as part of the 2CFIMH project. The focus was on the practical implementation of the DPP – a topic that will gain increasing importance in the coming years.

Together with representatives from 15 companies across various industries, key questions were discussed: What business models could emerge from the DPP? What roles are required for implementation, and what is the current state of data availability within companies? What might a successful DPP look like within one’s own organization?

Business Value Design Thinking

After an introduction to the topic of the DPP and the associated regulatory framework (more on that can be found HERE, for example), an interactive workshop in the “Business Value Design Thinking” format followed.

The first part of the workshop focused on business models related to the DPP. Participants shared their specific challenges and developed possible approaches for practical application. The second part focused particularly on questions regarding data requirements and the potential role of the DPP within companies. Finally, considerations for a successful DPP concept for each company were developed.

Open Questions and Insights

Many companies still face uncertainties, especially regarding the requirements of the DPP:

  • To what extent are which companies affected?
  • From when do obligations apply to previously unlisted product groups?
  • What data must be provided and in what level of detail?

Although many of these questions cannot yet be clearly answered, the workshop made it clear that it is wise for companies to begin addressing the topic early on. In particular, a potential future standardized and centrally organized data infrastructure via the DPP could significantly contribute to increasing efficiency in companies and create added value through greater transparency. At the same time, challenges were also addressed – especially how to handle sensitive data and concerns that companies bearing the implementation costs may not necessarily reap the direct benefits.

Successful Exchange and Continuation of the Format

The workshop was a great opportunity for professional exchange and networking. The positive feedback showed how important this topic is for many companies – which is why we aim to continue the format. Anyone interested in participating is welcome to contact Verena Halmschlager. We look forward to more exciting discussions!

Thanks to the Participants

Special thanks to Tietoevry for the content design of the workshop, Beckhoff Automation for hosting the event, and the 2CFIMH project. We also thank all participants for their active involvement and constructive discussions from the following companies: Siemens, Welser Profile, Tiroler Rohre, Infineon, Voestalpine, Wien Energie, Swarco, Stora Enso, Austrian Airlines, Porr, AMAG Austria Metall, and others.

We look forward to further exchanges and to jointly advancing the development of the Digital Product Passport.