The EG Norms & Standards presented a USE CASE of an innovative business model

The use case "Product as a service" is conceived as a practice-oriented supplement to the Austrian Standardization Compass Industry 4.0 and illustrates the benefits of standards in the development and implementation of innovative business models.

Around 25 members of the Platform Industry 4.0 participated in the second open expert group meeting Norms & Standards on 08.11.2017 in the premises of Austrian Standards in Vienna. The aim of this event was to highlight the benefits of norms and standards in the development and implementation of innovative business models. The exchange of experience between the members of the Core Expert Group on Norms and Standards with the participants was also at the forefront, in order to make the challenges of digitisation in the field of developing and applying standards tangible.

In order to clarify the role of norms and standards in the development and implementation of a “product as a service” business model, the expert group Norms and Standards has developed an exemplary use case, which is designed as a practice-oriented supplement to the Austrian standardization compass Industrie 4.0 and the online standards catalogue on the platform industry website 4.0. The use case describes the networking of self-propelled floor cleaning machines using IoT technologies that allow manufacturers to monitor and analyze the machines used by customers in real time. This means that the producer is no longer limited to the production and sale of products, but also offers the customer a comprehensive service tailored to his individual needs. It is only by collecting comprehensive performance data from the floor cleaning machines used that the manufacturer is able to offer additional services such as predictive maintenance or individual revenue models.

The use case deals specifically with 25 different norms and standards that are central to the described “product as a service” business model, but also addresses the fundamental questions of what significance digital transformation has for existing business models and what opportunities exist for further development or new concepts. This is intended to make it easier for SMEs and the interested public in particular to gain access to the complex world of norms and standards in the field of industry 4.0.

Based on the use case, the event also provided practical expert input on new business models from members of the Industry 4.0 platform, and Jürgen Krammer presented 5 exemplary digitisation use cases from the world of Kapsch BusinessCom. Harald Leitenmüller (Microsoft) spoke about security in the field of IoT and Stefan Harasek (Patent Office) highlighted the topic of Intelectual Property Rights for Industry 4.0.

Karl Grün (ASI) and Christian Gabriel (OVE) also gave an overview of current developments in the international standards organizations International Organization for Standardization (ISO) and International Electrotechnical Commission (IEC).

Link to the USE CASE “Product as a service” of the EC Norms & Standards